Tuesday, January 24, 2012

Twitter is King

For those of you who think there is no money in social media you should be aware that Twitter's ad revenue is expected to be $259 million in 2012 and $540 million in 2014.

One million new Twitter accounts are being created every day at this time.

Here are the main reasons people will retweet what you say:

People polled say they retweet:

Value add content - 92%
Because of a personal connection to the original Tweeter - 84%
Because they thought the Tweet was funny - 66%
Because there was an incentive given in exchange - 32%
Because there was a request made - 26%
Because the Tweet came from a celebrity - 21%

For more similar stats and the full article this material is taken from see:

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